Trader Joe's Fan Commercial

Carl Willat has made a video that captures the experience of shopping at a Trader Joe's. While this is informative for those who have not been and who are interested to know what the fuss is about, it's really for those who have been and who want to enjoy the shared experience. After all, it's funny because it's true.



via @Frauenfelder.

Comments

[hkmouse]

I miss TJ's. Being one of their sign artists was one of my favorite jobs ever.

[Anita Caspers]

CARL WILLAT is PURE GENIUS! That TJ's spot is PERFECT in every way. Kudos, Carl!!!

[MRubenzahl]

Brilliant. He really captures the little things that make Trader Joe's an experience. Someone told me that Costco is not like shopping. It's more like hunting because you never know what you will find. Likewise for TJ's.

Now all I have to do is get this tune out of my head. Arrgh!